Video campaign
A satirical advertising project built around fictional products, invented brands and polished campaigns delivered with a straight face.
Most Ad Infernum campaigns begin with a product that does not exist and proceed as though it absolutely should. The work combines parody with real advertising craft—concept development, naming, brand voice and campaign writing—with the absurdity treated as seriously as the execution.
Fictional products. Real ad treatment.
Ad Infernum video and audio campaigns.